In 2019, Lazada is the most visited e-commerce website in Southeast Asia. According to Similar Web, it attracts up to 150 million monthly views across Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. In this blog post, we will explore how Lazada got so big. From...Continue Reading
Retailers are striving to differentiate themselves in an increasingly crowded and competitive market. And a key factor that successfully attracts and retains customers is customer experience. According to Walker, as cited by KPMG, “Customer experience will overtake price and product as the key brand differentiator by...Continue Reading
People today do nearly everything online. Need to fix a problem with the software you are using? Find out where the nearest electronics store is? Look for more information about a product or service before purchasing? In all these instances, you go to your connected...Continue Reading